Natural, Shmatural

I have bemoaned the naturalistic fallacy plaguing cosmetics consumers in several previous posts (with regards to falsely assuming natural products to be safe, as well as the needless bashing of petroleum-derived ingredients). In a similar vein, I wanted to draw attention to a spectacular piece by The Beauty Brains about concerns of greenwashing, inefficacy, and market exploitation in purportedly “natural” products. You can listen to their show, read a brief overview, and download an MP3 by following this link.